5 Steps to Lose Online Customers
The online customer is becoming more demanding and more impatient. Customers demand value, choice and convenience and etailers that fail to offer these fundamentals will ultimately die out.
The importance of delivery cannot be overstated as it is most certainly one of the hallmarks of eCommerce success and happy customers. The infographic in this post, from Webgistix, clearly highlights 5 steps that can either lose online customers, if ignored, or gain online customers, if followed. At least 4 out of the 5 steps are directly related to the delivery element of the eCommerce process.